Iconic American Luxury Featured

In just over 30 years, David Yurman has become one of the most beloved creators of luxury jewellery and extraordinary timepieces in the world



10 April 2013

David Yurman’s story is the quintessential story of the American dream, the story of a young boy who used to sell his sculptures in high school for a handful of dollars then went on to create some of the most iconic luxury jewellery of contemporary time with an irresistible allure that has captured the hearts of Hollywood royalty and countless aficionados all over the world. David and his wife Sybil created the David Yurman brand over thirty years ago and it became an almost instantaneous success story, thanks to the eye-catching and sophisticated designs that speak of relaxed American luxury.

David Yurman was a sculptor before he fortuitously turned to jewellery design and learned his craft from such welder sculptors as Ernesto Gonzales, Jacques Lipschitz and Theodore Rozack, later opening his own studio in New York’s bohemian Greenwich Village. It was when he designed a belt buckle for his girlfriend Sybil, that their path took a different course; she received so many compliments for it that Yurman began exploring a new way of working with metal and started selling his pieces at art galleries and craft fairs; a far cry from the magnificent Madison Avenue townhouse flagship boutique that is now home to the David Yurman fine jewellery and timepiece collections as well as bridal jewellery, luxury eyewear and the brand’s alluring scents.

In 1983 Mr. Yurman created the signature Cable bracelet, a twisted helix in sterling silver and 18-carat gold with gemstones on its ends. It was a turning point as this simple yet enticing bracelet became, and continues to be, all the rage amongst discerning connoisseurs of all things exquisite. The cable motif is the foundation of the Yurman brand, which has since then gone on to create pieces that are a reflection of the designer’s superlative creativity, with a focus on exceptional quality, attention to detail and a undisputable sense of timelessness. In 2004 Evan Yurman, the founders’ son, joined the company bringing his unique vision and aesthetic to it, and he leads David Yurman’s Men’s, Timepiece and Bridal collection while working closely with his father in the creation of limited-edition couture styles as well as the eyewear collection. The brand also offers a line of delightful and unique fragrances in jewel tones that are as beautiful as they are a joy to the senses. Entering the David Yurman world is a unique experience and one that will bring a whole new sense of beauty, innovation and artistry to your life.