Yes, you guessed right! Who better to be the face presenting Giorgio Armani's Made-to-Measure line than the man himself? This new service has recently been launched via a dedicated website where customers can view the collection, its various styles, possible services and book appointments as easy as a click. Or in the words of Mr. Armani, "formality has never been so informal."
Giorgio Armani, for whom the blue T-shirt is practically a uniform, is featured in a black and white self-portrait shot in which he is wearing a Made to Measure single-breasted, one-button jacket in 100% birdseye combed wool. Its perfection is immediately apparent, from the hand stitching on the collar and along the lapels, to the front pleats, the curving breast pocket, and the impeccably hand-sewn and functioning sleeve buttonholes: a true classic. Pure Giorgio Armani.