Balenciaga picks Kristen Stewart to front new fragrance Florabotanica



29 June 2012

PARIS - In a stand by the house of Balenciaga to appeal to a younger market, they have teamed up with Creative Director Nicolas Ghesquière's long-time muse: actress Kristen Stewart. The brand's new scent Florabotanica is a natural and floral fragrance "it's about a dangerous flower," says Ghesquière.

The designer likened the bottle's retro design to that of glassware you find in a lab, with the striped tube resembling an extracting tube. Florabotanica includes a vetiver, amber, mint and caladium-leaf accord and a (hybrid) rose carnation.

What does its spokeswoman think? “I’m very lucky that I like the fragrance, because I would have done anything with (Nicolas Ghesquière),” says the actress. “And I’m a terrible liar.” We'll take that as a good sign Kristen.

Nicolas Ghesquière takes Kristen Stewart to the MET Ball

Kristen Stewart's Balenciaga outfits at Cannes