London welcomes a billion spectators to the 30th Olympics, as the capital becomes the first destination in history to have officially hosted the Games three times. 27th July – 12th August will mark the most exciting, spectacular fortnight and a half in the capital’s 2000 year past, with the fanfare wowing the world well before, and after, the Games take place.
Anticipation mounted when Britain's Oscar-winning film director Danny Boyle was named the Artistic Director of the Opening Ceremony – themed ‘Isles of Wonder’ and inspired by Shakespeare’s ‘The Tempest.’ With a £27 million budget, it will feature 15,000 performers and is expected to be viewed by four billion people worldwide, including The Queen and Prince Philip who will, of course, officially open the Games.
The Games By numbers
One billion spectators are expected over 17 days that have been seven years in the making. One million pieces of sporting equipment will be used by 10,500 athletes in 302 medal events, across 26 sports in 39 disciplines. The Olympic Park will house enough tent units to cover the entire city of Hong Kong, a 5,000-seat dining destination, and there will be 4,735 square metres of turf to reinstate at Lord’s Cricket Ground after the Games and cricket seasons end.
Firsts and lasts
While baseball and softball were dropped from the 2012 fixtures by the International Olympic Committee, this will be the first time the Olympics features female boxing and – to much fanfare – the first time Britain will play Team GB in football since 1912. Despite opposition from Wales, Scotland and Ireland, their star players are expected to fully embrace playing for the UK-wide team.