The customer is always right at Selfridges, a world-famous London department store.

If you want to go shopping in London, Selfridges is the perfect starting place. A British department store, Selfridges is known for it's creative and eye-catching window displays as well as quality goods. With a variety of services and specialities, Selfridges offers collections by Gul Hurgel, Antonio Berardi, Alexander McQueen, and other world-famous designer labels. With plenty of shops, numerous restaurants, a rooftop garden, and various activities, Selfridges is a social experience. Considered to be one of the stores to originate the phrase, "the customer is always right," Selfridges is a must-see, and shop, location in London.

For more ideas of how to Do, Dine and Spend in London and beyond, visit our Destinations page.




400 Oxford St London W1A 1AB UK

0800 123 400