IWC Schaffhausen, saving a paradise on earth Featured

The Swiss watch maison's efforts to protect the Galapagos islands.
by 07 October 2009

A thousand kilometers west of Ecuador in the Pacific Ocean is an archipelago unlike anywhere else on earth. Designated a World Heritage Site by UNESCO back in 1978, it is the place where Charles Darwin formed the idea of the origin of species, natural selection and finally the theory of evolution. The Galapagos is where it all began.

The islands are named after the giant tortoises, literally relics of the past that roam the volcanic landscape. They are just one of the hundreds of species that are being carefully protected from the threat of overfishing and climate change. One of the agencies instrumental in conserving the delicate eco-balance of the Galapagos is the Charles Darwin Foundation (CDF).

Swiss watch manufacturer IWC Schaffhausen are committed to sustainability and have partnered with the CDF to help support their many projects. “The unique flora and fauna of this archipelago is massively at risk”, explains IWC CEO Georges Kern. “When something as irretrievable as Galapagos is under threat, this concerns all of us and we are proud that we are able to support the extraordinary work of the Charles Darwin Foundation.”

In return, the CDF acknowledge that their collaboration allows them to push ahead with important conservation and research measures, and bring their concern to the attention of millions of people around the world.

With IWC donating US$ 1.5 million to the Foundation, making a film on Galapagos which will tour the world, and launching a new diver’s watch, the Aquatimer Galapagos edition in tribute to their cause, it is certain that they will help set the clock back a few years on the most precious island on the planet.

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