There's no doubt about it, the three-and-a-half minute movie made by Cartier celebrating their 165 years of history is one of the most beautiful short films ever made by a luxury brand. Two years in the making, L'Odyssée de Cartier takes you on a whirlwind tour through the locations inextricably linked to Cartier, starting in Paris, and moving to St. Petersburg, China, India, Brazil and elsewhere.
In an exclusive interview, Arnaud Bamberger and François Le Troquer from Cartier UK describe the film and offer some fascinating anecdotes, such as how the first wristwatch came into existence - commissioned by pioneer pilot Alberto Santos-Dumont from his friend Louis Cartier, so that he could check how long he had been flying without losing control of his plane - and the lovely story of Mexican movie star Maria Felix, who brought her two pet baby crocodiles in a bag to the Cartier boutique in Paris, asking the staff to make a necklace looking like the two crocs. The store assistant said that they would have to keep the crocodiles at the store so that the craftsmen could get a likeness, and would that be alright? She replied, "Yes, fine, but you'd better hurry because they grow very fast!"
See the interview in the video below.