The Linda bag The Linda bag Canon

Stella McCartney designs bag and names it after her mother

A tribute to her Linda McCartney

by 18 September 2014

British fashion designer Stella McCartney spent many years as a child travelling the world with her parents and loved to capture moments in photographs, much like her mother.

So when a special collaboration with Canon came along, Stella McCartney lost no time and designed a Canon camera bag which she named after her mother.

The limited edition camera bag called Linda will be sold together with the Canon EOS 100D White DSLR camera, the world’s smallest DSLR.

“Growing up with a mother and a sister who are photographers, I have fond memories of them pulling out cameras from their bags snapping and capturing moments. It was a no brainer to create a bag for this brilliant Canon camera, because it was really exciting to design something fashionable and stylish that encourages people to take photographs,” Stella McCartney said.

The special design collaboration between Canon and Stella McCartney was presented at the launch of the 2014 London Stella McCartney Green Carpet Collection during London Fashion Week.

Being a limited edition, only 1,000 bags will be produced and will only be available as a special package with the EOS 100D White. And what’s more, the Linda camera bag can also be used as a sophisticated everyday handbag. The box-shaped bag is made using Eco Alter Nappa leather and is featured in matte neutral tones and metallic finish. It has an adjustable strap to be worn either over the shoulder or as a handheld tote.

The Linda camera bag complete with EOS 100D White will be available from November from Harrods and Selfridges for 1,200 pounds.