Inside the Salone party circuit Featured

Who is checking out what in Milan

by

Writer

20 April 2012

MILAN - The Salone del Mobile - aka the biggest week on the design industry's agenda - is already halfway through. As thousands descend on the city for the main event at Rho Fiera, its more central districts participate in their own way. From the trendy design-centric Tortona neighbourhood to the more experimental Hangar Bicocca and design art centre Triennale di Milano, major designers, artists, fashion brands and celebrities made a point to show some salone spirit.

Italian brand Hogan is hosting a photography exhibit Future Roots at Triennale di Milano. The launch drew out the likes of Tod's Group CEO Diego Della Valle and Vogue Italy Editor-in-Chief France Sozzani who also stopped by Palazzo Crespi to check out The new home collection from Roberto Cavalli.


Tod's Group CEO Diego Della Valle    Franca Sozzani and Roberto Cavalli

In the heart of Milan's high shopping district, it seemed like every flagship boutique was throwing a soiree. Salvatore Ferragamo turned their Montenapoleone boutique into a DJ spinning, canape serving lounge where we couldn't help but scope out the killer footwear and chill with the pretty DJ outfitted in a super cute violet Ferragamo blazer.


Salvatore Ferragamo event in collaboration with Molteni&C

For more party scene shots from the Salone, check out our gallery at the top of the page