Brunello Cucinelli cashmere collections are much anticipated on the Milan Fashion Show schedule. The label’s exclusive presentation was every bit as elegant and relaxed as the numerous pieces in the new collection. We arrived at dusk in their Milan showroom, housed within the courtyard of chic bourgeois palazzo in the city’s sophisticated Sempione area.
Stepping in we were greeted by illuminated white tents and the aromas of fine Italian cooking with tantalizing steaks grilling right before our eyes, fresh Italian mozzarella, pizza and pastas. This is the way Mr. Cucinelli presents his designs to his buyers and the press, with a touch of class that is rare today amidst fast paced runways.
We were introduced to the spring clothing trends with calm and ease, perusing through the expansive showroom where the clothes and accessories were carefully placed on display. What was evident from the first glance was that simplicity was at the forefront of the new line. Nothing was overdone or embellished and colour palette was light and natural. This less is more approach is perfect for any woman who wants to embody an effortless elegance.
Virtually every nuance and shade of white appears in the clothes from panama to chalk and sand to rice. Complemented by these white hues are soft ivy, powder pink and dark blues. Cucinelli understands that summer clothing is about simplicity and so the silhouettes are soft flowing, sometimes oversized, at other times form fitting in a flattering ribbed cotton gauze.
Outerwear was designed with a couture menswear-style cut, so we can have a little bit of that handsome sartorial flair from men’s fashion in our own wardrobe. Other masculine details we picked up on were the wide-legged trousers and chinos. Materials go beyond the label’s cashmere specialty, ranging from cotton for the daytime to silk for the evening. Ultra-light stretch nappa leather in lighter shades and featherweight suede make sure that this seasonal outerwear won’t be hot and uncomfortable.
We are always impressed with the sheer amount of SKUs (Stock-keeping units) produced each season – there are literally enough single pieces to clothe a small country! And it doesn’t stop at the clothing as Cucinelli designs his signature bags, scarves, accessories, footwear and jewellery to coordinate with his ready-to-wear clothing.
Brunello Cucinelli Fall/Winter 2011-12
Milan Fashion Week Coverage
Milan City Guide