Guerlain celebrates 180 years of excellence with the new Parure collection Featured

A touch of flamour that transforms natural beauty into something irresistible.

by 01 July 2009

To anticpate women’s needs is Guerlain’s first and foremost mission. Years of research show that women desire luminosity the most for their skin, and Guerlain has come up with the perfect solution, Parure.

Oliver Échaudemaison, Creative Director of Guerlain, says of the new line of foundations, “Luminosity is charm. It’s something undefinable, yet it transcends and transforms, reveals and glows.”

Indeed, Parure is a touch of glamour that transforms natural beauty into something irresistible. Guerlain laboratories have exclusively incorporated crystal pearls into the Parure foundations. With each particle acting as a source of light, the skin glows from within, looking more uniform while erasing signs of fatigue. The result is a fresh and natural canvas of colour.

Parure includes two types of liquid foundation, following the successful launch of their compact foundation. Parure Aqua is a refreshing treatment foundation. Enriched with minerals, it has a UV protection of IP 20, PA+++. Delicate and imperceptible, this fluid foundation caresses the skin like a breeze. Marine spring water is infused in Parure Aqua for mineral benefits. The exceptionally pure water offers intense moisture and equilibrium. Every application renders the skin brighter, healthier.

For active women who are always on the go, Parure Extreme is their answer. Waterproof, non-transfer with IP 25, PA+++, it guarantees eight hours of coverage. In addition, the luxurious foundation contains extract of the rare Tibetan Rodiola plant noted for its metabolism-boosting, stressfighting properties - the perfect solution to hectic days. This longlasting foundation stays matte all day long, thanks to anti-shine microspheres that resist both perspiration and sebum.

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