Media Kit
This portal offers a range of high-visibility advertising options:
- Full page (hyperlinked image that slides across the screen at specified time-in/time-out) - 904 x 433 pixels, still or video
- In-line page (hyperlinked image that slides across the right-hand part of the screen at specified time-in/time-out) - 426 x 433 pixels, still or video
- Video ads in various locations
- Ad spaces on Guide Section Home Page and City Home Page - 291 x 185 pixels, still or video
- Inclusion on Hotels Home Page (restricted to a maximum of 9 hotels)
- Hotel Partner Programme: a complete on-line package comprising description, gallery, slideshow, hypertext links, and a "Check room availability" button directly linked to the hotel's own bookings engine
- First feature article to appear on home page
Full page sliding ADV, still or video jpg/swf, 904x433px (base x height)

Slides across from right to left and remains open until user changes page or clicks on “close”. Includes hyperlink to client website. Adjustable time in-time out
Specifications for jpg (still image): 72 dpi, 904x433 px (base x height)
Specifications for flash (swf) file: 904x433 (base x height), maximum 400 kbps, maximum duration 60 seconds, max 5 MB after transcoding. Important: please do not embed an URL into the flash advert. Please specify the clickthrough URL separately. This enables us to track clicks for the advert and thus supply you with traffic data. Do not embed a ClickTag action into the flash advert. A video file (FLV) must be embedded in the timeline. No GIF is required because the system doesn’t support a non-flash version of the advert. Any version of flash can be used to create the advert. The “close” button is included as part of the advert container, so it is not necessary to include one in the SWF file. Audio can be used in the SWF file. The background should be set to white (#FFFFFF), ie not transparent.
In-line (half page) ADV, still or video jpg/swf, 426x433 px (base x height)

Appears on the right-hand part of the page and remains open until user changes page. Includes hyperlink to client website. Adjustable time in-time out
Specifications for jpg (still image): 72 dpi, 426x433 px (base x height)
Specifications for flash (swf) file: 426x433 px (base x height), maximum 400 kbps, maximum duration 60 seconds, max 5 MB after transcoding. Important: please do not embed an URL into the flash advert. Please specify the clickthrough URL separately. This enables us to track clicks for the advert and thus supply you with traffic data. Do not embed a ClickTag action into the flash advert. A video file (FLV) must be embedded in the timeline. No GIF is required because the system doesn’t support a non-flash version of the advert. Any version of flash can be used to create the advert. The “close” button is included as part of the advert container, so it is not necessary to include one in the SWF file. Audio can be used in the SWF file. The background should be set to white (#FFFFFF), ie not transparent.
For technical reasons, in the Guide Section of the website, the inline ad has a no-show section corresponding to the bottom 26 pixels of the space. Please ensure that there are no texts or important content in the bottom 26 pixels of the space.
Video ADV 355x436 px (base x height)

Appears on the left-hand part of two pages, Fashion home page and Magazine home page. Includes hyperlink to client website.
Specifications for flash (swf) file: 355x436 px (base x height), maximum 400 kbps, maximum duration 60 seconds, max 5 MB after transcoding. Important: please do not embed an URL into the flash advert. Please specify the clickthrough URL separately. This enables us to track clicks for the advert and thus supply you with traffic data. Do not embed a ClickTag action into the flash advert. A video file (FLV) must be embedded in the timeline. No GIF is required because the system doesn’t support a non-flash version of the advert. Any version of flash can be used to create the advert. Audio can be used in the SWF file. The background should be set to white (#FFFFFF), ie not transparent.
ADV on Guide section home page, still or video jpg/swf, 291x185px (base x height)

Includes hyperlink to client website.
Specifications for jpg (still image): 72 dpi, 291x185 px (base x height)
Specifications for flash (swf) file: 291x185 px (base x height), maximum 400 kbps, maximum duration 60 seconds, max 5 MB after transcoding. Important: please do not embed an URL into the flash advert. Please specify the clickthrough URL separately. This enables us to track clicks for the advert and thus supply you with traffic data. Do not embed a ClickTag action into the flash advert. A video file (FLV) must be embedded in the timeline. No GIF is required because the system doesn’t support a non-flash version of the advert. Any version of flash can be used to create the advert. The “close” button is included as part of the advert container, so it is not necessary to include one in the SWF file. Audio can be used in the SWF file. The background should be set to white (#FFFFFF), ie not transparent.
ADV on City home page, still or video jpg/swf, 263x180px (base x height)

Includes hyperlink to client website.
Specifications for jpg (still image): 72 dpi, 263x180 px (base x height)
Specifications for flash (swf) file: 263x180 px (base x height), maximum 400 kbps, maximum duration 60 seconds, max 5 MB after transcoding. Important: please do not embed an URL into the flash advert. Please specify the clickthrough URL separately. This enables us to track clicks for the advert and thus supply you with traffic data. Do not embed a ClickTag action into the flash advert. A video file (FLV) must be embedded in the timeline. No GIF is required because the system doesn’t support a non-flash version of the advert. Any version of flash can be used to create the advert. The “close” button is included as part of the advert container, so it is not necessary to include one in the SWF file. Audio can be used in the SWF file. The background should be set to white (#FFFFFF), ie not transparent.
For further information on these and on other advertising enquiries, please contact us at info@luxos.com, or phone +39 02 8738 7400.


